We're people that want to help you
At Petrel, we believe that the key to being a successful business owner comes through tenacity and a continuous state of learning.
From our founder, Alex; I’ve spent my career turning ideas into reality across industries from fashion and fintech to maritime, blockchain, and travel - building companies, raising funding, scaling teams, and managing high-stakes projects along the way. Some ventures thrived, others tested me, but all taught me the realities of entrepreneurship. At Petrel Studio, I channel that experience into helping founders cut through the chaos of early-stage business building - transforming raw ideas into solid brands and operationally sound companies with clarity, confidence, and momentum.
